December 31, 2025 — January 18, 2026
An immersive 19-day exploration through five Southern African destinations, capturing the essence of luxury travel, cultural connection, and transformative experiences across South Africa, Namibia, Mozambique, and Botswana.
5
Destinations
19
Days
455K
Combined Reach
2
Creators
This campaign has been designed as a single, coherent narrative rather than a collection of isolated stays, with each destination building on the last. Participating properties are positioned within an integrated story that highlights atmosphere, service, design and sense of place. For partner hotels and lodges, this collaboration typically includes a dedicated in-feed Reel, story coverage throughout the stay, and thoughtfully crafted captions, alongside full usage rights in perpetuity for agreed assets.
Five destinations across Southern Africa, each building on the narrative of the last.
December 31 — January 5 · 5 nights
Cape Town opens the campaign with a strong sense of culture, heritage and coastal luxury. The focus in this chapter is on atmosphere, architecture, food and New Year energy.
January 5 — January 8 · 3 nights
Namibia marks the shift into cinematic landscape storytelling. Here Nia is joined by filmmaker Klein Nettoh, whose expertise in wildlife and desert cinematography allows for premium, slow-paced visuals.
January 8 — January 11 · 3 nights
Johannesburg introduces a contemporary African chapter focused on culture, art and modern city luxury. Klein Nettoh joins for this chapter, bringing cinematic production value to urban luxury storytelling.
January 11 — January 14 · 3 nights
Mozambique adds warmth, softness and ocean-led storytelling. This chapter includes coastal landscapes, island rhythm and sun-driven visuals.
January 14 — January 18 · 4 nights
Botswana closes the campaign with a focus on wildlife and safari luxury. Klein Nettoh continues in this final chapter, offering elevated production value for properties seeking cinematic content.
Partnership opportunities are available across all five destinations. Due to the fixed schedule, placements are limited. Enquire now to discuss how your property can be featured in this campaign.
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